Student Club Challenge 2012

CTAI’s Student Club Challenge is an opportunity for student clubs at Idaho Colleges and Universities with an interest in advocacy, transportation options (bus, biking, carpooling, walking), public outreach, or planning. Clubs will compete with one another to develop a strategic campaign to educate students and the public about the benefits of various transportation options for Idahoans and will help to increase the awareness of the role current mobility programs play in helping to improve these options in Idaho.

STEPS TO TAKE

  • Call into the informational webinar on January 27th, 2012 at 12pm MT.
  • Encourage your club or class to register by February 3rd, 2012.
  • If selected, plan to participate in a webinar on February 10th at 4pm MT.
  • Develop and implement your campaign to get IM4CTAI supporters!

MORE ABOUT THE CHALLENGE

This challenge provides a great opportunity for college and university clubs, or related classes, to learn about the transportation issues in their community and put into action their strategy to educate the public for a good cause. The challenge will be posted on CTAI social media sites as well as on our websites. The Challenge Contests will wrap up April 20, 2012 and the winners will be announced May 4, 2012.

Student Clubs are encouraged to visit the CTAI website at www.ctai.org in order to learn more about our programs and see which organizations and individuals are already members in their community. This challenge will be posted on CTAI social media sites and websites. The I’M4CTAI Challenge runs February 3– April 20, 2012 and winners will be announced May 4, 2012.

ELIGIBILITY

All Idaho Colleges and Universities are eligible to participate in the Student Club Challenge. Clubs or classes with a focus on advertising, communications, marketing, public relations, planning, political science or transportation are eligible to participate.

CTAI will award cash donations and prizes to the top three clubs and classes that obtain the highest number of IM4CTAI supporters through their education and public awareness campaigns.

PRIZES

CTAI will award cash donations and prizes to the top three clubs and classes that obtain the highest number of IM4CTAI supporters through their education and public awareness campaigns.

CLUB PRIZES CLASS PROJECT PRIZES
The three clubs that secure the highest number of IM4CTAI supporters will receive: The three classes that secure the highest number of IM4CTAI supporters will receive:

1st Place

  • $250 donation for their club,
  • invitation to participate in a statewide webinar to discuss the strategy created and why it worked, and
  • opportunity to blog about their project and their community transportation needs.

1st Place

  • pizza party,
  • invitation to participate in a statewide webinar to discuss the strategy created and why it worked, and
  • opportunity to blog about their project and their community transportation needs.

2nd Place

  • $150 donation for their club,
  • opportunity to blog about their project.

2nd Place

  • CTAI t-shirts and/or water bottles for each student, and
  • Opportunity to blog about their project.

3rd Place

  • $75 donation for their club.

3rd Place

  • CTAI t-shirts and/or water bottles for each student.

BONUS CHALLENGE

The primary goal of this challenge is to provide your club or class with real world experience in developing and implementing a strategy in support of an educational campaign. Clubs who want to build additional support for CTAI’s programs by generating new memberships will receive an additional cash donation to their club (as 50% of the total membership revenue generated). Supporter level memberships will probably be easier to generate and will add up quickly so do not disregard them.

ABOUT CTAI

CTAI is a membership organization that advocates for and empowers individuals and communities to develop the transportation systems they need for economic vitality and quality of life. Through our programs we increase local coordination and involvement in the transportation planning process, provide training and technical assistance for rural transportation providers, administer the Idaho RideShare program, and manage I-way.org, Idaho’s online resource that assists people to get from point A to point B.

I’M4CTAI

CTAI is currently seeking1,000 individuals to join in support of improving transportation options in Idaho. Joining as an IM4CTAI supporter is free. Individuals who sign up will receive a monthly communication regarding legislative issues at the state and federal levels, in addition to information on current advocacy efforts and community events.

CTAI MEMBERSHIP

CTAI has many different types of memberships from individuals to transportation providers. Each membership has a different yearly fee. New memberships are processed on our website at www.ctai.org or we can invoice the organizations who want to pay by check. Clubs participating in the Student Club Challenge are encouraged to get new members to sign up, as a cash donation will be made to the teams that generate membership revenue for CTAI. We encourage you to visit the CTAI website to become familiar with current members.

SIGN UP TODAY!

All Idaho College and University students clubs, or classes, are encouraged to sign up. Registrations are due February 3, and the challenge ends April 20. For more information about registration or this challenge, please contact Elsa MacDonald, CTAI Director of Programs at emacdonald@ctai.org or by calling 208-344-2354.